New at Heinen’s: 23 New Products to Check Out
There’s something delightful about grocery shopping in the summer! The sun-drenched sidewalks lead you to a bustling grocery store, where the air is tinged with the scent of crisp florals and fresh produce. Shelves brim with possibilities, inviting you to step outside your comfort zone and fill your cart with something new.
At Heinen’s, summer grocery shopping is more than a mere errand. It’s a celebration of freshness and abundance. We aim to greet you with a variety of new arrivals—juicy melons, tasty snacks, wholesome supplements, artisanal treats, and more. We invite you to spend your time wandering the aisles and discover new ways to fill your kitchen and your days.
Check out our newest arrivals below!
1. Ayoh! Sandwich Sauces
Tired of ordinary sandwiches? Launched by best-selling cookbook author Molly Baz, Ayoh Sando Sauces bring a creative twist to classic condiments. The lineup includes Original Mayo, Hot Giardinayo, Dill Pickle Mayo, and Tangy Dijonayo, each crafted to elevate simple meals into memorable bites. Located in the Condiment Aisle.
Available in Original Mayo, Hot Giardinayo, Dill Pickle Mayo, Dill Pickle Mayo, and Tangy Dijonayo.
2. Black Cap Hot Sauce
Experience bold flavor with Black Cap Hot Sauce, a fiery yet balanced condiment made for adventurous taste buds. Crafted with premium ingredients and a secret blend of peppers, this hot sauce elevates any dish— from eggs to tacos— with just the right amount of heat.
This hot sauce is the brainchild of creative founders Chef Jack Moore and his wife Nicki who are on a mission to leverage 100% natural ingredients and implement sustainable practices from the way they source ingredients to how they recycle the bottles and caps that hold their product. Located in the Deli Department.
Available at select Heinen’s locations including Aurora, Bainbridge, Bay Village, Chardon, Mayfield Village, Mentor, Pepper Pike, Rocky River, Shaker Heights, Strongsville, University Heights, and Willoughby.
3. Canary Melons
With their vibrant yellow rind and refreshingly sweet, juicy taste, Canary Melons are ready to enjoy as soon as you slice into them. Toss this melon into fruit salads, pair with savory cheeses, or enjoy on their own. The cheerful color and luscious texture make Canary Melons a delightful addition to any summer table. Located in the Produce Department.
4. Coldwater Seafood Smoked Mussels
Coldwater Seafood Smoked Mussels deliver a burst of ocean-fresh taste in every bite! Perfect as a gourmet snack or a sophisticated addition to salads and pastas, these smoked mussels offer convenient, protein-packed indulgence. Each bite is a celebration of Coldwater Seafood’s commitment to quality and craftsmanship. Located in the Seafood Department.
Available in Plain and Garlic & Olive Oil.
5. Fancypants Crispy Cookies
Launched in 2004, Fancypants Crispy Cookies give you something deliciously crunchy to nibble at any time of year. Made with premium, real ingredients and classic flavors, these cookies can be dunked in milk, shared at gatherings, or enjoyed as a treat when your sweet tooth calls. Located in the Cookie Aisle.
Available in S’mores, Mint Chocolate, Chocolate Chip and Birthday Cake.
6. Field Trip Beef Jerky, Turkey Jerky, and Meat Sticks
Field Trip is a rapidly growing brand founded by three entrepreneurs in New York City in 2010. Since its launch, the company has specialized in protein-rich, grass-fed meat sticks and other snacks designed for people pursuing a healthy and active lifestyle. The meats come seasoned with ingredients such as garlic and onion, depending on the product, providing a flavorful, low-calorie and high-protein snack solution. Located in the Snack Aisle.
Available in Mandarin Orange Beef Jerky, Carne Asada Beef Jerky, Everything Beef Jerky, Cracked Pepper Turkey Jerky, Buffalo Style Chicken Meat Stick, Original Beef Stick, and Cracked Pepper Turkey Meat Stick.
7. Goodie Girl Gluten Free Cookies
Dedicated to allergy-friendly, gluten-free baking, Goodie Girl Cookies offer a yummy crunch in addition to a variety of wholesome and innovative flavors. Whether you have dietary restrictions or simply crave a sweet snack, these cookies will never let your taste buds down. Perfect for kids and adults alike, grab Goodie Girl for on-the-go enjoyment, sharing with friends, or treating yourself. Located in the Cookie Aisle.
Available in Magical Animal Crackers, Striped Fudge Cookie, Chocolate Cream Cookie, and Birthday Cake Cookie.
8. Halfday Iced Tea
Seeking a healthier way to quench your thirst? Halfday Iced Teas offer cleaner options that don’t sacrifice flavor! Each serving boasts approximately six grams of fiber and prebiotics to support your gut health, while containing only 3 to 5 grams of sugar and a low-calorie count. With its crisp, clean taste and mindful ingredients, Halfday Iced Tea cares for your whole body. Located in the Water Aisle.
Available in Peach, Green Honey Ginseng, Sweet Southern Style, Lemon, Raspberry, and Half and Half Iced Tea Lemonade.
9. Heinen’s Olive and Avocado Oil Squeeze Bottles
Transform your cooking and grilling with Heinen’s preservative-free Olive and Avocado Oil Squeeze Bottles. Designed for ultimate control and precision, these bottles let you drizzle, pour, and coat with ease, making messy spills and oily countertops a thing of the past.
Whether you’re searing steaks on the grill or sautéing veggies in a pan, you’ll find that seasoning and finishing dishes has never been more fun. Say hello to fresh flavor, all while enjoying a cleaner, more enjoyable cooking experience every time.
Available in Extra Virgin Olive Oil, Organic Extra Virgin Olive Oil, and Avocado Oil.
10. Lars Own Swedish Ginger Snaps
These crisp and delicate Swedish Ginger Snaps are classic, all-natural cookies bursting with the warmth of real ginger. Their richly spiced flavor makes them the perfect companion to a cup of coffee, a glass of milk, or your favorite dessert recipes. Enjoy them as a treat on their own or as a creative ingredient in your seasonal baked goods. Located in the Cookie Aisle.
11. Leclerc Célébration Butter Cookies
Since 1905, Leclerc has earned its reputation for delivering indulgent cookies, treats, and snacks that never skimp on quality. We’re thrilled to offer the brand’s Célébration Butter Cookies, which pair rich, buttery goodness with layers of premium chocolate. Each bite offers a delicate, melt-in-your-mouth texture, making them a delightful addition to your coffee or tea break. Located in the Cookie Aisle.
Available in Caramel Truffle, Raspberry Truffle, Milk Chocolate, and Dark Chocolate.
12. Malley’s Rainbow Wafers, Mints, and Almond Clusters
Chocolate lovers, get ready for a treat! We’re adding three new tempting treats from Cleveland’s Malley’s Chocolates to our shelves including Rainbow Wafers, Mints, and Almond Clusters.
Whether you’re looking for a sweet gift, something to bring to a gathering, or a little something to brighten your day, these chocolates are sure to hit the sweet spot. Grab a box (or three!) and add extra joy to your next grocery run. Located in the Chocolate Aisle.
Available in Cleveland Heinen’s locations only.
13. Mary Ruth’s Organic Oil of Oregano Liquid Drops
Mary Ruth’s is recognized for its commitment to producing high-quality, wholesome vitamins and supplements for the whole family. The brand’s Oil of Oregano Liquid Drops are now available for those seeking a product with a longstanding history as a natural remedy. Give your immune system and gut the boost they need by incorporating this supplement into your routine. As always, make sure to consult with your physician or healthcare provider before use. Located in the Wellness Department.
14. Midnight Rose Apriums
Indulge in the uniquely sweet and tangy flavor of Midnight Rose Apriums, a luscious seasonal stone fruit that dazzles with its juicy deep ruby flesh. Perfect for snacking or adding a burst of color to salads and desserts, each bite offers a delicious balance of apricot and plum flavors. Located in the Produce Department.
15. Mission Meats Meat Sticks
Mission Meats Meat Sticks use 100% grass-fed, pasture-raised beef for a nutritious, high-protein snack. With clean ingredients, they are an easy, satisfying option on the go or between meals. Located in the Snack Aisle.
Available in Grass Fed Beef, Grass Fed Jalapeno Beef, and Free Range Turkey.
16. New Day Organics Bug Off Insect Repellent
Don’t let mosquito bites spoil your summer fun. New Day Organics, one of our favorite Ohio health and beauty brands, offers a water-based insect repellent that’s easy to apply and safe for adults and kids. It comes packaged in an easy-to-carry, travel-friendly aluminum bottle so you can tuck it into your backpack and seize the day free of bugs and worry. Located in the Wellness Department.
17. Orange Flesh Honeydew Melons
Are you ready to savor the sun-kissed sweetness of Orange Flesh Honeydew Melons? These melons taste like both honeydew and cantaloupe, so you no longer need to choose your favorite. Every slice reveals a beautiful coral hue and nectar-like, silken interior. Incorporate them into your chilled platters or toss them into a refreshing fruit salad with sweet pineapple and tart berries. Located in the Produce Department.
18. Recover 180™ Organic Hydration
Proudly endorsed by country music superstar Jason Aldean, Recover 180™ Organic Hydration is the ultimate way to recharge after a tough workout. Packed with coconut water, electrolytes, vitamins, and natural flavors, this sports drink helps athletes hydrate quickly and effectively—without any artificial ingredients. As the brand’s website says, this drink is sure to help anyone, “Recover Strong!” Located in the Sports Drink Aisle.
Available in Super Berry, Rocket Pop, Watermelon, Fruit Punch, Strawberry Banana, and Peach Mango.
19. ShineWater
ShineWater quenches your thirst without all the unnecessary sugars and artificial flavors that are common in other beverages. This drink offers antioxidants and electrolytes to help you stay refreshed and replenished. Best of all, each can provides 100% of your daily vitamin D needs, making it a flavorful and health-conscious choice for healthy lifestyles. Located in the Water Aisle.
Available in Strawberry Lemon, Mixed Berry Acai, Fruit Punch, Watermelon Blackberry, and Peach Mango.
20. Slate High Protein Iced Coffee
Slate was launched by two friends who wanted to create milkshakes suitable for everyday enjoyment. After appearing on ABC’s Shark Tank and conducting extensive product testing, the company began operations in 2019 and now offers multiple product lines and flavors. Slate’s High Protein Coffee line contains a smooth and bold blend designed for people with active lifestyles. Best of all, this coffee is lactose free, keto friendly, and includes added vitamins and minerals. Located in the Beverage Aisle.
Available in Sweet Cream Latte, Caramel Latte, Vanilla Latte, and Mocha Latte.
21. Tart Cherry with CherryPURE®
Cherries are rich in anthocyanins, potent antioxidants known to support muscle health and aid in recovery. Our Wellness Department is pleased to offer Life Extension’s Tart Cherry with CherryPURE® supplement, formulated to assist in the healing process following intense exercise, workouts, and other strenuous activities. Incorporating this supplement into your routine may help alleviate minor muscle stiffness or discomfort more rapidly so you can keep doing what you love. Please consult your healthcare provider before beginning a new supplement. Located in the Wellness Department.
22. Top Seedz Crackers
Ready to meet the perfect companion for your next charcuterie board? Top Seedz Crackers deliver an irresistible crunch and a nutty, wholesome profile that elevates any cheese or antipasto arrangement. Whether paired with dips or enjoyed solo, these artisanal crisps bring a savory, satisfying bite to snack time. Located in the Cracker Aisle.
Available in 6-Seed, Sea Salt, and Rosemary.
23. Urban Accents Corn Seasonings
Urban Accents Corn Seasonings let you easily elevate the flavor of fresh corn on the cob with bold and creative blends. Even tacos, grilled vegetables, salsa, or popcorn will benefit from these versatile and delicious seasonings. Whether you prefer classic or adventurous flavors, these seasonings quickly transform everyday dishes into memorable bites. Located in the Seasonings and Spices Aisle.
Available in Chipotle Parm Corn on the Cob, Spicy Chili Lime Corn on the Cob, and Southwestern Corn on the Cob.
